With digital alchemy, advertisers will shell out big bucks to make sure their ads are being seen by some of the most profitable groups of people on earth. Data is key.
In the last few years, the eSports fanbase has grown quite significantly, and this growth is projected to continue. If you’re not paying attention to esports, do yourself a favor and start reading on the industry and companies poised to profit from its growth.
Tencent receives instant feedback on what is working and make incremental changes to the type of gameplay and features players want until it hits the jackpot. This allows it to "moneyball" video games. And this one could be next.
A few small companies have moonshot potential in the video game market and there is an opportunity to make a once-in-a-generation asymmetric bet. Today we reveal the key metrics and analysis behind the video game company, Axion Ventures.
In yesterday’s essay, we talked about an enormous culture shift and the mass adoption of video games. And that this shift is happening right now. Players are making millions off of Fortnite.
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